Is this name pronounced Radio or R Dio? Since it is a music playlists site they are obviously playing off the word Radio. But how clever is it really, especially when there is already a Radio.com out there? In fact,…
Blog Archives
Prediction: Crazy Domain Market to Collapse in 2014
I am not usually one given to making public predictions, but yesterday when I saw this outrageous request for a .com domain name I was moved to take a stand. How DomainMarket.com thinks they can justify these prices, for a…
Gyazo Grows Like Crazy, even with Crazy Name
Gyazo is such an unusual name for an international handy software utility that the American product manager even made a little SoundCloud audio clip on how to pronounce it – gee ah zoh (with a hard g like in glee).…
Xbox One – Strange Name for 3rd Iteration
Just as well that XBox has been a successful gaming platform from Microsoft, because it sure has suffered more naming travails than usual – and travails are usual at Microsoft. First it had no name, as rumors of its impending…
Posted in Branding, Name Changes, Naming Education, Naming News, Strange Names, Technology Names, Trademarks
Eye-Fi is a Cute Catchy Name. Will it Endure?
In this day and age of ubiquitous WiFi I can’t help but smile every time I see the Eye-Fi name. Talk about riding a popular theme! Then I talk to friends in Europe and they pronounce WiFi as Wiffy. Does…
How Not to Name Your New Consulting Business
A year or two ago the Wall Street Journal wrote a good article on why you do not want to name your consulting business Bob Johnson Inc, even if your name is Bob Johnson. They based a lot of their…
White Hawk Software is a Great Security Software Name
Over the past weekend at the big geek fest known as Silicon Valley Code Camp, a shy gentleman sidled over to me after one of my talks and asked me (rather nervously) what I thought of the name of his…
.xyz is sure to be a DOA new domain moniker
Last month Domain Name Wire wrote a fairly detailed article about how David Negari was laying all his cards and expectations on the forthcoming new top level .xyz domain moniker. And ever since I have been scratching my head and…
Tagged with: gTLD's, new domain names
Posted in Branding, Domain Names, Naming Education, Naming News, Trademarks
Posted in Branding, Domain Names, Naming Education, Naming News, Trademarks
Hear Athol speak at Silicon Valley Code Camp
This year over 3500 programmers have already registered for software guru Peter Kellner‘s annual Silicon Valley Code Camp. Where else would so many geeks give up their whole weekend to learn about the latest and greatest tools, trends and techniques…
Is Fiat entry to North America now a Fait Accompli?
When Italian Automobile Factory of Turin initials were used to create FIAT in 1899 it didn’t last long until it became effectively a new word Fiat – especially in Italy. As professional namers we are very gun shy of initials…
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