Unique Names from the outset

“Unique names are memorable” says the head of the Inventor’s Society.

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Branding articles from all over

Costco's single brand obsession

87 Puniest shop names around the world

Wierd and wonderful English Pub Names

Name Critic Ratings

See the many names we have analyzed, rated and criticized over the years. Here are the more recent ones.

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Detailed Naming Articles

Learn all about naming, branding and trademarks by reading these articles that are all written in simple layman's terms to help product managers, marketing managers and your whole branding team understand the basics of finding and creating and protecting your name and brand.

Emergency Naming Services

Call +1-650-704-8181 Seven days a week - California time. Or Contact the Brighter Team.

You can see our Naming Emergency Process here.