Last month Domain Name Wire wrote a fairly detailed article about how David Negari was laying all his cards and expectations on the forthcoming new top level .xyz domain moniker. And ever since I have been scratching my head and…
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.xyz is sure to be a DOA new domain moniker
Tagged with: gTLD's, new domain names
Posted in Branding, Domain Names, Naming Education, Naming News, Trademarks
Posted in Branding, Domain Names, Naming Education, Naming News, Trademarks
Is Fiat entry to North America now a Fait Accompli?
When Italian Automobile Factory of Turin initials were used to create FIAT in 1899 it didn’t last long until it became effectively a new word Fiat – especially in Italy. As professional namers we are very gun shy of initials…
Doing a double take on the awful Looxcie name
Sometimes I have to dig a little further to find a good name or name story to blog about. Other times, like now, I have a whole collection on standby for processing. But they will all have to wait as…
Announcing name, logo and trademark package
In many a naming project we find someone who is very left-brain oriented and so they have a hard time appreciating good names until they see them in full color logos. In fact, when we present a list of potential…
First Call for Silicon Valley Code Camp
Early days yet, but already close to a 1000 people have registered for the magic weekend only Silicon Valley can host: Code Camp. Two intense days of talks, all free, with the associated networking and demos of top software companies…
49ers to wear denim!
Now that it is final that the San Francisco 49ers football team has sold the naming rights to Levi Strauss, I can’t but wonder what else Levi’s will do to get their $10 million a year money’s worth. No, the…
Shorter Names don’t get lost in Nothing But Initials hell
Just when I was thinking about publishing my annual diatribe about how long names so easily get abbreviated to initials, and then you are lost in the morass of nothing but initials that are so hard and expensive to brand,…
Interesting names for home sites on the web
There are many real estate agencies across the USA, all of which have somehow found a name to use. Of course, most of these are fairly local geographically speaking, though they might even belong to one of the few national…
The crowded skies of cloud names
Many years ago Mark Andreesen named one of his first startups after Netscape, LoudCloud. Awkward as this name was, he is such an industry pundit that it caused a run on Cloud domain names. Interestingly enough, even they weren’t comfortable…
Indian place names for L.A. area too – finally
In most of the USA, there are remnants and history from the native indian tribes that first populated the lands. Some have even become famous names like Yosemite and Shenandoah and Mojave. It seems to me though that the big…
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