More accurately, talk about pissing on your own great beer with the simple name! While this beer was consumed in New York City, the beer is from Belgium where this kind of humor probably goes over better. But do they…
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What a PIG of a name
When I first saw the name I thought it was kinda cute and appropriate for a small local business, especially because the vehicles it is painted on are the opposite. In fact, they are very clean and elegant even. But…
Wavii voted one of top websites of 2012
Well done Wavii. Congratulations on being voted one of Time’s Top 50 useful sites of the year. Do you encourage people to give you a wave rather than a Like or Thumbs Up. PS Sure it wasn’t the great name…
Famous Name Changes: From dreft to Tide!
As usual, I am fascinated by major brand name changes, so was amazed to read that the big market leader Tide, like in laundry detergent, started life as dreft. Even though it may not have been a direct name change,…
Solyndra name still in the news
Before they got their big government loan, we used to use Solyndra as an example of a small company we helped name, that went on to be big. In fact, we met with the founders before they even had an…
Personal Branding – Literally nowadays
I have recently been invited to some talks on Personal Branding, a subject that I often enjoy even though I struggle with implementing a lot of the advice I am given. On the other hand, police forces worldwide are very…
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