What a PIG of a name

When I first saw the name I thought it was kinda cute and appropriate for a small local business, especially because the vehicles it is painted on are the opposite. In fact, they are very clean and elegant even.  But after a short while the novelty Partners In Grime name starts to wear on you.

Much as I hate abbreviating names or calling companies by their initials, it was fun to discover that this one abbreviates to PIG. I wonder if I will have the courage to tell people to call PIG if they want their premises cleaned?

Posted in Branding, Naming Education, Naming News, Trademarks

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