I have recently been invited to some talks on Personal Branding, a subject that I often enjoy even though I struggle with implementing a lot of the advice I am given. On the other hand, police forces worldwide are very…
I have recently been invited to some talks on Personal Branding, a subject that I often enjoy even though I struggle with implementing a lot of the advice I am given. On the other hand, police forces worldwide are very…
If we stop to think about it, we know we all buy a lot of Chinese products at the toy store and at the clothing stores and many other stores. But they all have English names, or at least Western…
When the Beatle’s record company sued Apple for trademark infringement, they tried to brush it off. Eventually it cost them $56 million after the British High Court ruled against them. Later they even lost the US insurance trial.. ka ching..…
I have just found out that Marketing Sherpa, that great marketing online resource, published my response to one of their articles on “How to Name Your Brand”. Anne Holiday, the president, called it a “useful letter”. I should hope so…
Are you curious about the latest changes in top level domain names? Care to take part in discussions on where things are going as ICANN starts to assign many more top level domains? Will the popularity of .com names finally…