When the Beatle’s record company sued Apple for trademark infringement, they tried to brush it off. Eventually it cost them $56 million after the British High Court ruled against them. Later they even lost the US insurance trial.. ka ching..…
Blog Archives
ICANN’s big reveal day also reveals what did not happen with gTLD’s
ICANN today finally revealed all the generic top level domains that have been applied for – all 1930 of them that ponied up at least $185,000 each plus a commitment to manage them securely for years to come. There are…
Posted in Domain Names, Naming News
Marketing Sherpa Posted our Fast Track or Lose Out article
I have just found out that Marketing Sherpa, that great marketing online resource, published my response to one of their articles on “How to Name Your Brand”. Anne Holiday, the president, called it a “useful letter”. I should hope so…
Posted in Naming Education, Naming News
Great Quote of the Day
One of the small items we have lost (hopefully only temporarily) in our website upgrade is the small text footer we had to post famous quotes that somehow tied to the content on that page or story. In the interim,…
Posted in Famous Quotes, Wine Names
Where the Dot are Domains going and other talks
Are you curious about the latest changes in top level domain names? Care to take part in discussions on where things are going as ICANN starts to assign many more top level domains? Will the popularity of .com names finally…
Posted in Naming Education, Naming News
All the older news
Here is a summary of the old news column before this website was redesigned: April 2012 Lustros Inc goes live on US Stock Exchanges. Major investor in new large Chilean copper deposits. Ticker symbol is LSLD. See Lustros.com. January 2010…
Posted in Uncategorized
Hello World of Namers and Naming
This blog is specific to matters, customers and events that affect Brighter Naming in one way or another. We love your stories, feedback, questions and comments so please keep them coming. And for those of you who love the…
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