Market Research

For trademark or naming research, Brighter Naming themselves are a great resource.


For international language research on a large scale, please visit:

Auerbach International


For product and high tech market research of all kinds, please consider:

The Insight Advantage

Tim Connelly and Associates

Greg Marus



<– Back to Name and TM ®esources

Recent Naming Articles

Brand insider articles from an experienced marketing team.

Mar 2023: Pricing your naming project

Oct 2021: The devil is in the trademark details

Mar 2019:The Power and Value of a Trademark

Jan 2019:4 common branding mistakes

Oct 2018: You named it What?

Linked In

Share this page on LinkedIn:

See his industry naming commentary (where he takes a critical look at names) via the blog on this site