A few blogs back we asked if you knew the nicknames for the McDonalds and Ford logos. Surely most of you knew the easy answer to the first part of this: The Golden Arches for McDonalds ubiquitos big M symbol.…
Blog Archives
When your brand logo has a nickname
Tagged with: Creative Naming, naming consultants, trademarking, Transportation
Posted in Branding, Consumer Goods, Naming Education, Naming News, Retail, Trademarks, Transportation
Posted in Branding, Consumer Goods, Naming Education, Naming News, Retail, Trademarks, Transportation
Brand quiz answers
(Disclaimer: I did rely on search engines and Wikipedia for some of the amusing and interesting background info. As author of the quiz, I knew most of the answers to these questions when I posted them – except Question 1)…
Tagged with: Creative Naming, food naming, naming consultants, Naming resources, trademarking, Transportation
Posted in Branding, Consumer Goods, Food Names, Name Origins, Naming Education, People Names, Trademarks, Transportation
Posted in Branding, Consumer Goods, Food Names, Name Origins, Naming Education, People Names, Trademarks, Transportation
Family brand name quiz – while you eat and drive
While putting together a previous post (“Nomen Est Omen?” Uh, Not Always…) I got to thinking about both family and given names that are now well-known brands. There are enough quirky examples and stories that I thought I’d put together…
Tagged with: Transportation
Posted in Branding, Consumer Goods, Food Names, Name Origins, People Names, Trademarks, Transportation
Posted in Branding, Consumer Goods, Food Names, Name Origins, People Names, Trademarks, Transportation
Brand insider articles from an experienced marketing team.
|
Mar 2023: Pricing your naming project Oct 2021: The devil is in the trademark details Mar 2019:The Power and Value of a Trademark Jan 2019:4 common branding mistakes Oct 2018: You named it What?
Linked In
Share this page on LinkedIn:
See his industry naming commentary (where he takes a critical look at names) via the blog on this site |
Join 
