Over at Domain Name Wire Andrew Alleman reports the true facts behind why Sony’s Online Gaming site recently went down for over 48 hours – someone forgot to renew a key domain name registration! This is exactly why I implore…
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Sony gaming site goes down from lack of a simple renewal
Tagged with: domain protection, new domain names
Posted in Branding, Consumer Goods, Domain Names, Name Origins, Naming Education, Naming News, Naming Resources, Public Site Naming
Posted in Branding, Consumer Goods, Domain Names, Name Origins, Naming Education, Naming News, Naming Resources, Public Site Naming
.xyz is sure to be a DOA new domain moniker
Last month Domain Name Wire wrote a fairly detailed article about how David Negari was laying all his cards and expectations on the forthcoming new top level .xyz domain moniker. And ever since I have been scratching my head and…
Tagged with: gTLD's, new domain names
Posted in Branding, Domain Names, Naming Education, Naming News, Trademarks
Posted in Branding, Domain Names, Naming Education, Naming News, Trademarks
Brand insider articles from an experienced marketing team.
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Mar 2023: Pricing your naming project Oct 2021: The devil is in the trademark details Mar 2019:The Power and Value of a Trademark Jan 2019:4 common branding mistakes Oct 2018: You named it What?
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See his industry naming commentary (where he takes a critical look at names) via the blog on this site |
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