Process

Our unique and proven brighter naming process  allows us to do all projects on a fixed price basis, regardless of final number of names presented or hours expended. Plus we can guarantee that one of your final three names will pass any legal review whatever your target markets and countries.. though usually we get all three through.

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Naming Process

Tagline Process

Title Process

 

Naming Articles

New brand insider articles from an experienced marketing team. Learn all the basics of naming, branding and trademark registration from these free reports:

Jan 2014: Predictions for 2014 and Free Offers.

Dec 2013: Regional, National & International Name Styles.

Oct 2013: Planning for All the New Domain Names.

Jul 2012: The right names go down in history.

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Our naming gurus follow and comment on current naming practices worldwide.


See the latest Name Critic ratings for names like Skype, Pinterest, Etsy, etc.


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See his industry naming commentary where he takes a critical look at names on the Nameawards blog.