The Power of ®

Naming a New Business

Company - Slogans - Audits - Architectures

Naming Guru
naming systems process
naming background info
Good naming portfolio
Naming expert
Insider branding/naming articles
Naming Trends and Styles
Naming origination stories
Naming toolbox toolkit
Naming branding news
Naming consultant contact info
 
 
"It was a pleasure working with you." ... G.S.
New business names
New Product Names
New Service Product Names
New Taglines and Slogans
Trademark checking
Strategic naming consulting

Company Names
Every day we have to break the hearts of executives when they find out their favorite name is not legally available. But this process ensures that the lawyers will sign off too and keep you out of trouble. Every company has a different personality. Even when you have a direct competitor of similar age. And the biggest driver of this corporate personality is the executive boardroom. So for a company name project to succeed, we require executive "face time" if possible. Other basic agencies may just email names in - we facilitate meetings and discussions around a large number of names, listen empathetically and revise often.

In fact, we have a well defined process that proves itself every week. That is why we can offer a fixed-price, guaranteed results, promise. See Process for details. Every project starts with hundreds of new names, especially generated for you by experienced male and female namers from the East and West, plus Canada and Europe too. Plus we have a database of thousands of names to work from.

We have special services for VC Startups, sole proprietors, and individual small businesses.


Corp. Company Product Service Naming

Call 1-866-451-6198 (or email via Contacts page) and we will send you a detailed proposal, with all the steps and deliverables, properly scaled to your size organization.

 
Slogans/Taglines
Your name can only do so much. By nature it must not be to descriptive so that your are not restricted in the future. But a great slogan or tagline can work wonders for positioning - and even be changed downstream.
Save thousands of dollars on corporate legal fees with a naming agency.....Full Story

Professional Name Audits
Something wrong with the brand or messaging? Could the name be the problem? Let us do a professional name audit and report to you how this name stacks up legally, linguistically, competitively and internationally. Half the time the name is fine, or at least acceptable.

 

Brand Values
Do you know your brand values and what your company stands for? These should be studied and formalized before the name is selected. That is what the major new brands of the world do. If need be, we can help your management team find these in accelerated fashion. A clear chart of your brand will shorten all marketing decisions as you prepare a major launch.

 

Special Services for Non-Profits


A corporation is just like any natural person, except that it has no pants to kick or soul to damn, and, by God, it should have both!.....Anon


Call 1-650-960-0411 or email via Contacts page.
Brighter Naming® is a registered trademark. © Copyright 2008 Brighter Naming.