Medical, Healthcare and Biotech Naming Experience

Because of our scientific background and technical namers, we can handle the most intricate of medical, scientific, aerospace, energy, industrial or equipment projects. And yes, sometimes we come up with very scientific names with Greek or Latin roots, but sometimes the name you are looking for is a simple word not used before in your field. Thermo Fisher Corp. makes very technical scientific systems and equipment to help other companies in the pharmaceutical and chemical discovery industries, yet we managed to name their new system Leadstream™. Very simple and elegant, for a very complex drug discovery equipment product line!

Similarly, after coming up with the unique coined name Concuity for the former eHealthContracts.com, we helped them name their product family ClearContracts.

When medical equipment company Novasonics was told they couldn't keep using that name, we helped them rename their company after their new zone based technology. Today they are a market leader in mobile ultrasound under the name Zonare.

Accela is the name of Thermo Fisher's new high speed mass spectrometer, while Bionanome provide biotech and nanotech customer name lists and other industry insights. Renalium is the new name for a chain of kidney dialysis clinics.

Getting drugs to market is a big job, and the marketing efforts are substantial, so Viscira specializes in helping pharmaceutical companies in this field. The job of taking drugs back when they expire or are recalled is also a complicated task. Qualanex is a growing leader in this field of reverse logistics.

Drug trials and testing, as well as empirical follow-up consumer research involve numerous questions, trials, and results, all of which has to be captured properly in some database or filing system. Observant has patented such methods and their database tool is now called Questrill.

And at the end of the day, someone has to do all the medical billing. AvidaMed is one such company from a recent merger.

PS And a number of other unannounced products still in trials or FDA approval stage.

New medical, biotech and healthcare names: